Walsh School of Foreign Service

Four years of in-house work at Georgetown University’s school for international affairs.

For four years I worked as a Design and Web Producer at the Walsh School of Foreign Service at Georgetown University, helping to extend the school’s brand and continually develop fresh work while working within the university’s brand guidelines.

Scope → Event Branding, Editorial Design, Environmental Design
Project team → Becky Berg, Jacob Bilich, Ara Friedman

SFS 100

During my time at SFS, I helped contribute to the school’s 100th anniversary, celebrated throughout 2019 with special events, lectures, and programs. I helped create dozens of social media graphics, posters, banners, and advertisements in both print and digital formats to help promote both the event and the school.

Foam core posters that were set up at various alumni events and luncheons to showcase historic alumni and current events and student activities.

SFS100 culminated in the Centennial Gala Weekend—four days of nearly nonstop events, programs, and performances, ending with a black-tie gala held at the National Building Museum. I designed dozens of promotional graphics for various digital and print touchpoints.

I created a suite of uniform signage for all events and wayfinding to help guide people unfamiliar with the campus, including working with existing brands like Vox’s Recode Decode podcast, whose host Kara Swisher was taping a live episode as part of the weekend.

OOH advertising took place at Georgetown basketball games to promote event attendance and alumni fundraising.

Laboratory for Global Performance & Politics

The Lab was founded in 2012 by co-directors Derek Goldman, award-winning professional theater artist, and former US Ambassador to the Netherlands Cynthia Schneider. Since then, The Lab has emerged as a global leader, widely recognized as unique for its pioneering interdisciplinary approaches integrating the performing arts and international relations.

While working in-house at the School of Foreign Service, I worked with The Lab to create a booklet that explains who they are and what they do, and displays some of the world-class performances they produce.

Events and Social Media

A collection of various graphics for events and social media posts.

Sometimes you get assignments for events that come with beautiful photography and short titles, and sometimes you get assignments for events that come with no photography and dozens of titles.

I was also responsible for a weekly slideshow that played in the lobby of the SFS’s main building, displaying news, events, featured students, and more.